Claim your listing on RealScout to gain access to buyer interaction and listing performance from agent-affiliated buyers. Make data-driven decisions around changes to your pricing and marketing strategies.
Start by Claiming your Listing on RealScout, here's how:
Claim your active listing
See the number of views (and unique views) on RealScout
View the number of buyers with matching search criteria
See how price changes affect the number of matching buyers
Connect with agents that are working with matching buyers
Monitor engagement signals such as saves and agent overlap to gain deeper insights into buyer interest.
Using the data in a seller conversation
Use your listing's performance data to give sellers concrete context:
"Your listing has been viewed X times this week by buyers using RealScout."
"Right now, Y buyers have active searches that would surface this property."
"If we adjusted the price, the matched buyer count would change from Y to Z."
This positions you as a data-driven advisor rather than relying on general market assumptions. Use RealScout metrics as directional demand signals rather than a comprehensive market overview. For a more complete picture of market interest, consider combining RealScout analytics with data from other platforms like Zillow or Redfin.
Frequently Asked Questions
Is this data from all buyers searching online, or just RealScout? This data reflects buyer activity on RealScout only — specifically buyers whose agents use RealScout and who have active alerts or saved searches that match your listing criteria. It does not aggregate data from other portals such as Zillow, Redfin, or the MLS.
Can my seller see this data directly?
Can my seller see this data directly?
No. Listing performance data is visible to the listing agent inside RealScout. You share it with your seller by screenshot, export, or a verbal summary.
Does the page show which buyers viewed the listing?
Does the page show which buyers viewed the listing?
No. Buyer data is aggregated and anonymized. You can see matched buyer counts and which agents have buyers that match — but not individual buyer names or contact information.
What is the difference between Analyze Listing Performance and Test the Market? Test the Market is a pre-listing tool for evaluating buyer demand at different price points before going live. Analyze Listing Performance shows actual buyer interaction data after the listing is live and claimed. Why might views or impressions be missing? If your RealScout analytics show zero views for a property, this could be accurate for several reasons:
Newly Claimed Listings: Listings that have just been added to RealScout may not have had time to accumulate views.
No Activity on RealScout: A zero views metric means that no one has opened the listing within RealScout. This does not necessarily indicate low overall market interest, as activity on external platforms is not reflected in RealScout analytics.
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