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Scout Score, Contacts, and RealScout Enrichment: How to Track, Follow Through, and Fill the Gaps

Learn how to read Scout Score & use Quick Filters, take the right follow-up action based on your lead type, and use Contact Enrichment (Beta) to fill in missing data so you can reach the people already in RealScout.

Updated today

Your Contacts page is already telling you who is next up, who is warming back up, and whose profile is to act on. Scout Score, Quick Filters, and Contact Enrichment (beta) are the three tools that make those signals readable and actionable.


How Scout Score Works

Scout Score is a 0–100 behavioral engagement score assigned to each contact and updated nightly. It is built from actions your contacts take inside RealScout: opening listing alert emails, clicking listings, and visiting their search page. It does not factor in lead source, demographics, or any data you import. The score reflects current behavior and moves up or down as contacts engage more or less frequently.

To sort your Contacts list by Scout Score:

  1. Navigate to your Contacts page at here.

  2. Click the Scout Score column header to sort high to low

The contacts at the top of that sorted list are engaging with your content right now. The score tells you degree of activity. Quick Filters tell you which direction each contact is moving.


Quick Filters: Your Sorted Lineup for the Day

Quick Filters appear on the Contacts page and segment your list by behavior pattern. RealScout builds and updates these segments automatically — no configuration required. Three filters drive outreach decisions:

Filter

What it means

Correct follow-through

Most Engaged

Consistently active over your selected timeframe

Maintain steady contact. These contacts are watching.

Recently Re-Engaged

Score was low, now rising — behavior just changed

Reach out the same day. This contact just stepped back in.

Slipping Away

Score was higher, now declining

Open the contact profile and review which alerts are running before reaching out.


Contact Enrichment (Beta): Filling In the Gaps

Contact Enrichment (Beta) pulls suggested updates for a contact from a third-party data provider and surfaces them for your review. It checks four fields using the primary email address on file: first name, last name, phone number, and address. You review each suggestion and choose to accept or decline before anything is applied to the contact record.

Enrichment is most useful for contacts who belong on your call list but cannot get there yet: someone with no phone number, an unknown address, or a name entered as a placeholder. Use this for leads already appearing in your Awaiting Nurture tab in RealScout, or existing leads who don't have a home value alert, but need one.

Note: Accepting enrichment data counts the contact as a Nurtured Contact. After completing enrichment, check the Email Alerts tab on that contact's profile to confirm nurture status and assign the correct alert type if one is not already active.

How to access Enrich Contact

Enrich Contact is available in two locations within a contact profile:

Option 1: Click Actions in the contact profile header and select Enrich Contact from the dropdown.

Option 2: Scroll to the contact details section of the profile and click Enrich Contact directly, located next to the Edit button.

Initiating enrichment

  1. Open a contact profile

  2. Click Enrich Contact using either option above

  3. The Enrich Contact Details modal opens and displays the Name, Phone, and Address fields

  4. Review each field:

    • A green Valid indicator means the provider found a match — click Accept to apply it

    • A dash (–) in a field means the provider found no data for that field

    • If a suggestion looks incorrect, decline it and cross-reference against what you already know about the contact before accepting anything

  5. If the provider cannot locate any data, a red Enrichment Data Not Found banner appears with a retry option. Add more contact information to the profile and try again, or move to the next contact

  6. Complete the follow-through step based on your setup (see below)


Limits: Each individual contact can be enriched up to 2 times. Your account can run up to 100 enrichments per day in total. This used the email address as the first point of enrichment. There is no bulk enrichment option while Contact Enrichment & data returned is reliable but not guaranteed.


Follow-Through After Enrichment

Contact Enrichment (Beta) saves accepted data to RealScout only. It does not sync to any connected CRM. What you do next depends on where your contact data lives.

Your setup

What to do after accepting enrichment

Follow Up Boss connected

Click Follow Up Boss Contact Link at the top of the RealScout contact profile to open the FUB record, then update it manually

Other CRM connected

Open your CRM directly and update the contact record with the accepted data

RealScout only (no CRM)

No additional step required — accepted data is saved once you approve

If you use Follow Up Boss

For FUB-connected accounts, a Follow Up Boss Contact Link button appears at the top of the contact profile in RealScout. Click it to open the corresponding FUB contact record in a new tab, then update the fields to match what you accepted in RealScout.

  • If the FUB record is not updated, the next sync will overwrite the enriched data in RealScout with the older FUB record.

If you use another CRM: optional but recommended →

Open your CRM directly and update the contact record with any data you accepted during enrichment, so your CRM records match.

After enrichment, confirm the next step in Email Alerts

Regardless of your setup, navigate to the Email Alerts tab on the contact's profile after completing enrichment. From there:

  • If the contact should be enrolled in Auto Nurture, confirm the enrollment is active. Auto Nurture settings are managed at realscout.com/agent/auto-nurture

  • If you want to send something more specific, assign the appropriate alert type: a Listing Alert for active buyers, a Market Activity Alert for area-focused contacts, or a Home Value Alert for homeowners whose address you have now confirmed through enrichment

If you have feedback about Contact Enrichment (Beta) or would like to see it work with a specific CRM, use the feedback button in the lower left of your RealScout account.


Frequently Asked Questions

What is the difference between Scout Score and Quick Filters?


Scout Score is a number — a 0–100 behavioral engagement score updated nightly — that tells you the degree of activity for any individual contact. Quick Filters are pre-built segments that group contacts by the direction their behavior is moving: consistently active, warming back up, or losing momentum. Use Scout Score to rank contacts. Use Quick Filters to identify which contacts are next up for outreach and which ones need a different kind of attention before you reach out. Together they give you a prioritized list with a reason attached to each name.

What does it mean when a contact appears in Recently Re-Engaged?


A contact in Recently Re-Engaged had a low Scout Score and now has a rising one. Their behavior changed: they are opening alerts, clicking listings, or returning to their search after going quiet. This signal has a short window. The correct follow-through is a same-day touchpoint rather than adding the contact to a queue for later.

What fields does Contact Enrichment (Beta) check, and what does it use to find them?


Enrichment checks for first name, last name, phone number, and address. All four fields are sourced using the primary email address on file for that contact. If the data provider cannot locate a match for a field, that field displays a dash in the Enrich Contact Details modal. Adding more contact information to the profile and retrying can improve results.

Does accepting enrichment data automatically update my CRM?


No. Contact Enrichment (Beta) does not push data to Follow Up Boss or any other connected CRM. For FUB users, a Follow Up Boss Contact Link button appears at the top of the RealScout contact profile and opens the corresponding FUB record directly — update it there manually to prevent the next CRM sync from overwriting the enriched data in RealScout. For other CRMs, open the CRM directly and update the record.

Does accepting enrichment change the contact's nurture status?


Yes. Accepting enrichment data counts the contact as a Nurtured Contact. After completing enrichment, go to the Email Alerts tab on the contact's profile to confirm their current status and assign the appropriate alert type if one is not already active.

How many contacts can I enrich per day, and is there a bulk option?


Each individual contact can be enriched up to 2 times. Your account can run up to 100 enrichments per day in total. There is no bulk enrichment option while Contact Enrichment is in beta. To prioritize which contacts to enrich, start with contacts from your Recently Re-Engaged or Slipping Away filters — these are the contacts already on your radar, and a complete profile is what puts them in a position to step into an active conversation.


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