We’ll start with a quick overview to help you understand how the Email Warmup System works. Below, you’ll find more details and helpful tips. Email warmup is a newer feature designed to improve your email sending reputation.

If you see "Email Warm Up In Progress," that means our email warmup system is working as expected for you, ensuring a smooth and effective email delivery by gradually increasing the number of contacts you can email. This process helps maintain a positive sender reputation and minimizes the risk of emails being marked as spam.

How It Works

• The system will monitor your spam rate over 30 days as you send emails.
• If your spam rate remains low, your emailable contact limit will automatically increase over time.
   

How You Can Help 

To help the process, add or keep contacts who would like and expect to hear from you via RealScout alerts, such as clients, leads, or prospects who have shown interest in your services. This helps ensure better engagement and email deliverability.

Additional Email Warm Up Overview & Tips on What to Do Next 

Written By: Jose Manuel Garcia

Do you have questions about the email warm-up process or concerns that contacts are not receiving notifications? Let's explore what's happening and how you can address it. For specific questions about your account, please contact our support team.

What's Happening With Your Emails

Email providers, such as Gmail and Yahoo, closely monitor new senders to prevent spam. RealScout gradually increases your sending volume to build a positive sender reputation. This process takes time, especially when deliverability issues affect your account.

Important Notes

• The "Next Send" dates will remain delayed during warm-up
• You can still manually send alerts to approved contacts
• The system evaluates your performance daily using a 30-day window
• As you improve engagement and remove problematic emails, your warm-up status will advance

Actions You Can Take Today

1. Clean Your Database: FAQ

• Archive contacts with invalid/bounced emails or those that marked as spam
• Update incorrect email addresses

2. Focus on Engaged Contacts:

• Prioritize sending to contacts who open your emails
• This improves your sender reputation

3. Manually Send to Approved Contacts:

• [Listing Alerts Dashboard]: Where your searches, such as buyer, renter, or sold alerts for your contact, will be.
• [Market Activity Alerts Dashboard]: Where your Market Activity Alerts can be reviewed and sent manually.
• [Home Value Alerts Dashboard]: Where you can view all your current Home Value Alerts, and open individually for sending

4. Improve Your Templates:

• Review at: My Templates
  • Learn more here: About Templates (NEW)
  • Tips: Avoid technical search names that might trigger spam filters & use inviting search names

Common Issues Extending Your Warm-up Period

• Recipients marking emails as spam or rejecting them
• Invalid or bounced email addresses
• Email templates triggering spam filters
  • In the example below, The first (1st) template will be assigned to ALL contacts with the tag General Tag and the second (2nd) template will be assigned to ALL contacts who have any, all, or a combination of the tags Buyer, Seller, and/or General Tag. 
    
    
    
    
    
  • Templates having general Tags added to contacts mistakenly - Using overly general tags like Buyer or Seller with templates can accidentally create alerts for ALL buyers/sellers with those tags
  • Choose specific tags related to particular areas or template types instead. Click here to learn more about Tags specifically and click here to learn all about Template automation.

Need more help? For specific questions about your account, please contact our support team via the Support tab within your RealScout account.